MachShip is redefining freight management. Our platform simplifies complex logistics for businesses across Australia, helping shippers, carriers, and logistics providers manage freight smarter and more efficiently.

We’re a fast-growing SaaS company solving real-world supply chain challenges — and we’re looking for a Product Marketer who can bring our product story to life.

If you enjoy working where product, marketing, and revenue intersect, this role gives you the opportunity to shape how our products are positioned, launched, and adopted in the market.

The Role

As a Product Marketer, you will translate MachShip’s product capabilities into compelling market messaging and execute go-to-market strategies that drive pipeline, adoption, and competitive differentiation.

You will work closely with Product, Sales, and Marketing teams to ensure our products are clearly positioned, effectively launched, and strongly supported by sales enablement.

This role sits at the centre of product storytelling, market strategy, and commercial impact.

What You’ll Do

Product Positioning & Messaging

• Develop and maintain clear product positioning and messaging frameworks.

• Translate complex technical features into clear customer value propositions.

• Build and maintain buyer personas aligned to target segments.

• Ensure consistent messaging across all marketing channels and customer touchpoints.

Go-To-Market Strategy

• Own go-to-market planning and execution for product and feature launches.

• Define launch narratives, feature naming, and product value articulation.

• Align Product, Marketing, and Sales teams around launch timelines and objectives.

Sales Enablement

• Create high-impact sales materials including pitch decks, one-pagers, and battlecards.

• Equip sales teams with messaging that improves win rates and shortens sales cycles.

• Support enterprise sales opportunities with positioning insights.

Market & Competitive Intelligence

• Monitor industry trends and competitor positioning.

• Develop and maintain competitive battlecards and insights.

• Support pricing, packaging, and positioning discussions with market data.

Performance & Impact

• Measure product marketing’s contribution to pipeline, adoption, and revenue.

• Track feature adoption and optimise launch effectiveness.

What We’re Looking For

Essential

• 5+ years experience in product marketing, growth marketing, or similar roles

• Strong experience in B2B SaaS or technology marketing

• Ability to translate technical product features into compelling customer value

• Experience supporting sales enablement and revenue teams

• Excellent communication, storytelling, and messaging skills

• Data-driven mindset and experience measuring go-to-market impact

• Ability to work cross-functionally in a fast-paced environment

Interested?

Hit apply now!