Campbellfield, Victoria
Full-Time, Hybrid Working 

Ready to step into a high-impact Brand Manager role where your ideas actually make it to shelf?

At Baxters Foods Australia, we’re entering an exciting growth phase and we’re looking for a commercially savvy, creatively driven Brand Manager to help shape what’s next.  This is your opportunity to own campaigns, drive new product innovation and work across the full marketing mix in a fast-paced FMCG environment.

If you’re someone who loves seeing strategy turn into real-world results (on shelves, in baskets and in homes), this role delivers exactly that.

What You’ll Be Doing

This is a true end-to-end marketing role where no two days are the same:

• Support and lead integrated marketing campaigns across digital, retail media, PR and shopper channels

• Drive new product development (NPD) from concept to launch using a structured stage-gate process

• Partner cross-functionally with Sales, Supply Chain, Finance, and R&D to bring ideas to life

• Deliver retail activation excellence, working closely with major grocery customers

• Analyse performance data and translate insights into smarter, more effective campaigns and products

• Support brand strategy and innovation pipeline, contributing to long-term growth

Why You’ll Love This Role

• Real ownership – your work directly impacts products on shelf

• Broad exposure across brand, shopper and innovation

• Fast-paced FMCG environment with strong growth plans

• Supportive leadership and collaborative culture

• Hybrid working model, with flexibility

What We’re Looking For

• Bachelor’s degree in Marketing, Business, Commerce, or related, with 2+ years’ experience in FMCG brand or trade marketing (Highly regarded)

• Hands-on experience with campaign delivery and NPD projects

• Strong commercial thinking and analytical capability

• Confident communicator who can influence across teams and stakeholders

• Highly organised with the ability to manage multiple projects

• A proactive, “roll up your sleeves” mindset

• Exposure to retail media and shopper marketing with experience with retailer scan data (e.g. Circana, Quantium) (highly advantageous)

About Us

Baxters Foods Australia is a growing player in the FMCG space; combining strong heritage and collaboration with our UK head office, with ambitious plans for innovation and expansion in Australia. We pride ourselves on quality products, a collaborative culture and giving our people the opportunity to make a real impact.

Please note – applications are reviewed frequently.  Only applicants shortlisted for interview will be contacted.